Hedge Connection launched in 2005 and is a patented marketing platform for hedge funds and an information portal for investors. We have grown to become the most widely recognized and innovative marketing solution of its kind for the hedge fund industry.

Hedge Connection company overview

The fund database is powered by Morningstar and provides investors with access to over 7,000 hedge funds, fund of funds, private equity funds and CTAs. The Boardroom, the alternative industry's leading online community, is woven into the fabric of the fund database and facilitates relationship building, networking, and the free-flow of information. Through the Capital Club, managers have access to over $5 trillion in investor assets.

Hedge Connection's online ecosystem is complemented by premier one-on-one networking events, including the Global Fund Forum. Since 2005, investors and hedge funds have participated in a variety of Hedge Connection related events, resulting in thousands of direct meetings and hundreds of millions of new investments.


On June 18, 2013, Hedge Connection was awarded US patent 8,468,078 for the business methodology of connecting hedge funds and investors online.

Hedge Connection company patent


A method for matching a hedge fund and a hedge fund investor, and apparatus therefore, may utilize databases that may be searched by search engines. The databases and the search engines may be accessed using a website. Information regarding the investor may be stored in one database and information relating to the hedge fund may be separately stored in the other database. An investor may access the search engine associated with the database containing hedge fund information to identify hedge funds that may be relevant to that investor. Likewise, a hedge fund may access the search engine associated with the database containing investor information to identify qualified investors that may be interested in the hedge fund.

For information and fees on licensing our patent please contact us


Hedge Connection was founded on the premise of disintermediating the capital raising process through online technology and events. The founders believed that managers shouldn't have to pay astronomical fees for access to capital, and so they invented something different from the status quo. While the technology continues to evolve, our maxim of connecting hedge funds and investors in the most efficient and cost-effective manner endures.

Lisa Vioni - CEO

Lisa Vioni - CEO

Lisa is Hedge Connection's CEO and founding partner. Lisa's vision for the company stems from her extensive experience in marketing alternative investments and institutional sales.

Before founding Hedge Connection in 2005, Lisa served as Director of Marketing at Ellington Management Group and previously at Singleterry & Company. At both firms, Lisa oversaw all aspects of client relationships including raising money, organizing company events, developing marketing strategy and client servicing.

Prior to her career in hedge fund marketing, Lisa was on the sell side, rising to Senior Vice President in Mortgage Backed Securities-Institutional Sales at Lehman Brothers Securities.

Outside of the financial industry, Lisa has produced three Broadway shows including Long Day's Journey Into Night for which she won a Tony Award.

Lisa earned a B.A. in French Studies with a minor in Economics from Smith College. She currently holds a Series 65 license.

Rob Arthurs - Managing Partner

Rob Arthurs - Managing Partner

Rob co-founded Hedge Connection with Lisa Vioni and lead's the company's product design team. Rob works closely with Lisa and is instrumental in the decisions and direction of the company's business. He and his team of developers bring the vision of Hedge Connection to life.

Rob is an avid outdoor enthusiast who mountain bikes and has climbed peaks in North America, Europe and Africa.

Rob has a B.S from St. Francis College in New York and a degree in Geomatics from BCIT in Vancouver.

Colleen Byrne  - Director of Client Relations

Colleen Byrne - Director of Client Relations

Colleen is Director of Client Relations at Hedge Connection and is the lead liaison with Investors in the Capital Club. Colleen is responsible for expanding the Hedge Connection brand and developing strategic partnerships.

Before joining Hedge Connection, Colleen served as Associate Director at Asset Alliance/Hedge Harbor and her responsibilities included coordinating strategic marketing initiatives and raising money for Hedge Funds.

Colleen loves to travel and spend time with her family in Texas.

Colleen earned a BS in Marketing and an MBA in Finance at Iona College. She currently holds her Series 7 and 63 licenses.

Rachel Mahloch - Director of Hedge Fund Relations

Rachel Mahloch - Director of Hedge Fund Relations

As Director of Hedge Fund Relations, Rachel acts as the lead liaison to Managers in the Capital Club. Rachel is responsible for promoting and growing the Hedge Connection brand as well as forming strategic partnerships.

Before joining Hedge Connection, Rachel worked as a seasoned Associate on the Client and Counterparty Relations Team at Bridgewater Associates, LP. She functioned as a subject matter expert and lead liaison both internally and to the company's trading counterparties.

Prior to her career in the hedge fund industry, Rachel was a member of the Private Clients Group at White & Case LLP, servicing high net worth individuals.

Outside of the financial industry, she has performed in opera and classical concerts worldwide and has a second degree black belt in martial arts.

Rachel was awarded a Bachelor of Music in Vocal Performance from the University of Illinois.

Cary Prusa - Marketing Associate

Cary Prusa - Marketing Associate

Cary is responsible for building out media partnerships with event production companies and expanding the Hedge Connection brand. Additionally, Cary is in charge of maintaining the integrity of the data on our fund database and is our liaison with the managers and their monthly performance.

Outside of work, Cary plays drums with his band, the Elx Club and is a New York Cares Team Leader for environmental projects.

Charity Partners

Hedge Connection is proud to be a corporate sponsor
of Portfolios with Purpose (PwP).

Hedge Connection charity partner: Portfolios with Purpose

The mission of Portfolios with Purpose is to raise awareness and support for impactful charities by providing them with a platform to reach new potential supporters and donors. PwP accomplishes this mission by hosting an annual stock selection competition in which participants compete on behalf of their favorite charities. Through this contest, individuals are able to pool the resources of the group to make a significant impact on high-quality charities, especially those that are small, underfunded, and under-the-radar.

Hedge Connection announced in June 2014 that it would be one of the first groups to host a side competition for PwP. Our goal is to leverage our community and global reach to raise money for worthy causes. Our competition will begin in January 2015 and run for 6 months. We will announce the winners at our annual Global Fund Forum.